Publication: Selection of incentives for a business strategy based on crop diversification
Authors
Martínez García, Victor ; Zabala García, José Ángel ; Albaladejo García, José Antonio ; Lopez Becerra, Erasmo ; Sánchez Navarro, Virginia ; Sánchez Navarro, Jorge Luís ; Boix Fayos, Carolina ; Martinez Paz, Jose Miguel ; Alcon, Francisco
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Publisher
Consejo Superior de Investigaciones Científicas
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DOI
https://doi.org/10.5424/sjar/2024223-20967
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info:eu-repo/semantics/article
Description
© 2024 CSIC. This document is the Submitted version of a Published Work that appeared in final form in Spanish Journal of Agricultural Research. To access the final edited and published work see https://doi.org/doi.org/10.5424/sjar/2024223-20967
Abstract
Aim of study: This study proposes a crop diversification innovative business model based on stakeholder preferences towards different incentive alternatives. Area of study: South-East Spain. Material and methods: Citrus intercropping practices in South-East Spain has been used as case study. Stakeholders’ preferences for crop diversification incentives were investigated by using a multicriteria approach, and those results were integrated into the development of a business model canvas. Main results: Including crop diversification practices as environmental practices within the operational programmes of producer organizations is seen the most preferred incentive over which the business model canvas is developed.
Research highlights: The establishment of business opportunities for crop diversification practices would facilitate the overcoming of adoption barriers along the agrifood value chain and would promote health and sustainable food systems.
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Citation
Spanish Journal of Agricultural Research, 22(3), e0104
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