Browsing by Subject "Pro-environmental behavior"
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- PublicationOpen AccessInfluence of environmental attitudes in Iranian ecotourist behaviour(Universidad de Murcia. Servicio de publicaciones, 2023) Motamedi Barabadi, Samaneh; Almeida García, Fernando; Cortés Macías, RafaelThis study investigates the effects of environmental attitudes on pro-environmental behavior. A conceptual model examines the structural relations among environmental atti-tude, concern, value and knowledge towards pro environmental behavior of ecotourist. 439 Iranian ecotourists from Mashhad mountains were randomly surveyed. This study uses the structural equation model (SEM) to evaluate the factor that influence the pro-environmental behaviors. Results shows that pro-environmental concern, anthropocentric and ecocentric environmental attitude has a significant influence on pro-environmental behavior