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Title: La imagen emergente de las bibliotecas en una sociedad de comunicación en red
Issue Date: 2007
Publisher: Consejería de Cultura. Junta de Andalucía (Spain)
Other Identifiers:
Gómez-Hernández, José-Antonio and Saorín, Tomás . La imagen emergente de las bibliotecas en una sociedad de comunicación en red. 2007 In: Patrimonio cultural y medios de comunicación. Consejería de Cultura. Junta de Andalucía (Spain), pp. 140-153. [Book chapter]
Keywords: FB. Marketing
Abstract: Nowadays libraries are increasingly refactoring their services and dynamics, but these acts of popularisation and promotion in the era of communication, the semantic web and the cultural spectacle are situated in an ambivalent context, somewhere between atonality and adherence. With regards to the information overload and the rushed leisure we live in, the library defends its own differential values, which provide balance, nuances, and system. Library life is certainly not newsworthy, but together they generate social capital. The unstoppable modernisation of libraries also involves that their achievements be visible, and that they be incorporated into the complex conglomerate of perceptions which inform public opinion and public agendas. The librarian community is walking the path towards its inclusion into the constant murmur of media, and the permanence of its voice in the opinion and decision fora.
Primary author: Gómez-Hernández, José-Antonio
Saorín Pérez, Tomás
Secondary authors: SanJuan Ballano, Beatriz
Document type: info:eu-repo/semantics/bookPart
Number of pages / Extensions: 14
Rights: info:eu-repo/semantics/openAccess
Appears in Collections:Libros o capítulos de libro

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